Skip to content
MEDIA CONTACT

DB&R Marketing &
Communications Inc
click here

Deborah La Franchi

Founder & CEO

Deborah La Franchi is the founder and CEO of SDS Capital Group. SDS is a national leader in impact investing with $1.48 billion of active assets under management in six different fund and product strategies. Ms. La Franchi founded SDS with the express vision of engaging the private sector in the battle against poverty. Each impact fund on SDS’s platform serves a different geography and employs a unique investment strategy, but they all generate positive impacts for low-income communities and people. Each fund – depending on the focus of the specific fund – either targets a risk-adjusted rate-of-return or provides capital at a below-market cost. Ms. La Franchi’s core role is to ensure each fund is supported by a team with the key expertise needed to execute the specific investment strategy. Ms. La Franchi leads the structuring of each fund’s investment strategy, spearheads fundraising, oversees the senior managers of each fund and division, and participates on each fund’s investment committee.

Outside of her work with SDS, Ms. La Franchi is the founder and board chair of Sustainable Communities Fund, which provides capital for small and micro loans to low-income and diverse entrepreneurs. Ms. La Franchi also is on the UCLA Ziman Affordable Housing Advisory Council (AHAC). Before founding SDS, she served as Los Angeles Mayor Richard Riordan’s Assistant Deputy Mayor for Economic Development; she then went on to serve as the first CEO of Genesis LA, which launched the Genesis Family of Funds. She is a former director for Big Brothers and Big Sisters of Greater L.A. and Secretary and Director of the National New Market Tax Credit Coalition.

Ms. La Franchi earned a BA in Political Science and History from UCLA, an MBA from UCLA, and an MPP from Georgetown University. She also holds a Series 65 license.

Accolades

Top Videos

In the News

Since 2001, SDS Capital Group has been committed to investing capital where it’s needed most. We uphold the highest standards of financial stewardship for our investors—recognizing they are the driving force behind SDS’s success.

Founder & CEO, SDS Capital Group

Deborah La Franchi Speaking Engagements

  • NY Comptroller Annual Diverse and Emerging Managers Conference: Fireside chat with Senior Investment Officer Janet London-Valle (February 2025)

  • Diversity in Commercial Real Estate (DCRE):  TV Podcast with Nylz Reyez (March 2025)

  • Girls Academic Leadership Academy: Young Women’s Career Conference (March 2025)

  • Private Equity International (PEI): Responsible Investment Forum (RIF) – New York (February 2024)

  • Real Leaders: Podcast with Kevin Edwards (April 2024) 

  • Milken BizFed Institute: 6th Annual Housing Forum – Los Angeles (May 2024)

  • Wealth of Nations (WONA): Impact Conference – Virtual (May 2024)

  • UCLA Anderson School of Business: Real Estate Impact Presentation (May 2024)

  • BisNow: Los Angeles Affordable Housing Conference (May 2024)

  • Global Impact Investing Network (GIIN): West Coast Impact Forum (June 2024)

  • PEI: Responsible Investment Forum – Palo Alto (September 2024)

  • GCM Grosvenor: Small and Emerging Managers (SEM) Consortium – New York (October 2024)

  • SOCAP Global: SOCAP24 – San Francisco (October 2024)

  • Bisnow: Multifamily Annual Conference Panel (November 2024)

  • Pension Real Estate Association (PREA): PREA Impact Awards Ceremony– (Awarded Pension Real Estate Associations (PREA) Social Impact Award – Seattle (March 2023)

  • Menorah Partners: Los Angeles Forum (May 2023)

  • Urban Land Institute (ULI): ULI Americas, Homelessness Summit (June 2023)

  • BizFed Institute (BFI): Housing Forum (June 2023)

  • UCLA Ziman Center: Levin Affordable Housing Program (September 2023)

  • Healthcare Anchor Network (HAN): 2023 Annual Convening, Kaiser Permanente & SDS (October 2023)

  • ULI Americas: Redevelopment & Reuse Council (November 2023)

  • The Nick Halaris Show (podcast): Impactful Citizenship (November 2023)

  • UCLA Ziman: Distinguished Speaker Series, Affordable Housing (February 2022)

  • WONA: Impact Conference (April 2022) (Australia)
  • UCLA Anderson: ESG for Managers and Investors (May 2022)
  • UCLA Real Estate: Alumni Group (May 2022)
  • Century Housing: 21st Annual Developer Roundtable (June 2022)
  • ULI: Los Angeles Housing Working Group (2022)
  • Hudson Pacific:  Take Five (podcast) with Victor Coleman (June 2022)
  • LA Business Council: Homeless Committee Presentation (2022)
  • Association for Corporate Growth Dallas Fort Worth: ESG/Impact Investing (April 2021)

  • ULI: Spring Meeting (April 2021)
  • California Housing Consortium (CHC): Spring Policy Forum (May 2021)
  • Eisner/Amper: ESG Conference Panelist;  Webinar (July 2021)
  • Marcus & Millichap / IPA: California Multifamily Forum (August 2021)
  • WONA: Impact Conference (August 2021)
  • BFI: SoCal Transformation: Housing Forum (September 2021)